Bill Myers – 301 Direct Mail Tips, Techniques & Secrets (ebook PDF)

301 Direct Mail Tips, Techniques & Secrets: An inside guide to direct mail marketing by Bill Myers!

This book is a creative goldmine for anyone preparing a direct mail project or offer. The tips, techniques, and secrets shown within can help make your next project a real winner!

Bill Myers has helped thousands of direct marketers and entrepreneurs achieve their dreams and goals. He can help you, too!

Highly recommended! Whether you are a seasoned direct mail marketer or new to the business, this book is for you. You’ll learn what it takes to succeed in direct mail including:

# The Ten Commandments of Direct Mail

# How to Choose The Right Customers

# How to Select Hot Products

# Understanding the Sales Letter

# Getting in the Mood To Write A Sales Letter

# How to Creat Powerful Headlines

# How to Phrase Your Greetings

# How to Write Dynamic Body Copy

# Using Words That Sell

# Order Form Secrets

# Getting the Envelope Opened

# Creating Layouts for Maximum Sales

# Printing The Package

# Profitable Mailing Strategies

# Getting the Post Office to Work in Your Favor

# Maximizing Profits With Back End Offers

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