Mavericks – Content Marketing Mastery 2018

THE STORY OF HOW I GOT 1.7 MILLION VISITORS WITHOUT PAYING A CENT
If you know how to use WordPress, then you can do this too.
It all started when I got this DM on Twitter from Noah Kagan…

Most companies are doing content marketing wrong.

I was too.

Like everyone else, usually I would pump out a new piece of content every week and I was lucky if I got a couple hundred readers. Every week I would work my ass off, most of the time getting no where.

I had just written a new article for my agency blog (about Hubspot) to try and attract business owners who liked Hubspot.

Except this time I tried a new technique that a mentor told me about…

AND BOY DID IT WORK!

Just look at who started sharing and recommending my article…

BTW, I did this with NO EMAIL LIST (and I’m not a celebrity)…

This article worked so well, even the CMO of Hubspot reached out to me to discuss how I could help them with marketing.

I thought maybe I had just gotten “lucky” with this one piece of content.

So I was determined to make my next piece of content for Noah at Sumo even better.

I researched and wrote the article, then Noah edited for accuracy.

I then applied the exact same technique from before to Noah’s article as I did with the HubSpot one.

The headline for this one was “8 Marketing Ideas from Inside a $50 Million Startup.”

Here’s how the promotion stats breakdown:

•#1 Top Performing B2B Article In 7 Years
•2,700 Shares In The First 15 Days
•Outperformed Noah’s Viral Giveaways

After 30 days I’d generated 28,292 website visitors to this ONE article on Noah’s blog!

THE STORY OF HOW I GOT 1.7 MILLION VISITORS WITHOUT PAYING A CENT
If you know how to use WordPress, then you can do this too.
It all started when I got this DM on Twitter from Noah Kagan…

Most companies are doing content marketing wrong.

I was too.

Like everyone else, usually I would pump out a new piece of content every week and I was lucky if I got a couple hundred readers. Every week I would work my ass off, most of the time getting no where.

I had just written a new article for my agency blog (about Hubspot) to try and attract business owners who liked Hubspot.

Except this time I tried a new technique that a mentor told me about…

AND BOY DID IT WORK!

Just look at who started sharing and recommending my article…

BTW, I did this with NO EMAIL LIST (and I’m not a celebrity)…

This article worked so well, even the CMO of Hubspot reached out to me to discuss how I could help them with marketing.

I thought maybe I had just gotten “lucky” with this one piece of content.

So I was determined to make my next piece of content for Noah at Sumo even better.

I researched and wrote the article, then Noah edited for accuracy.

I then applied the exact same technique from before to Noah’s article as I did with the HubSpot one.

The headline for this one was “8 Marketing Ideas from Inside a $50 Million Startup.”

Here’s how the promotion stats breakdown:

•#1 Top Performing B2B Article In 7 Years
•2,700 Shares In The First 15 Days
•Outperformed Noah’s Viral Giveaways

After 30 days I’d generated 28,292 website visitors to this ONE article on Noah’s blog!

Content Marketing Masters is more than a course, it’s a full content marketing system. You can take it for yourself, or plug in a team member.



Here’s what you’ll learn inside…
The 3 content types I used to get millions of clicks, hundreds of thousands of leads, and over 1,000 sales
REAL LIFE EXAMPLE: The content strategy and site structure I designed for Sumo (over 500,000 clicks per month)
How to create content that moves your readers to become customers without ever picking up a phone or doing webinars
My favorite content research techniques that identify hot ideas from cold duds
My 5-step content writing checklist with examples and templates so you too can delegate this to anyone
The exact process I use to hire quality writers that get results, instead of those fluff pieces that don’t even get shared or ranked
How to use smart content upgrades to convert 1 out of 5 of your readers into subscribers
How to do a “Pre-Launch Promotion” for your content that builds anticipation and ensures you won’t fall flat on your face when launching
How to rapid test headlines to find one that will get you 1,000’s of shares
The exact email I use to get other top influencers in my market to take part in helping me write and promote my content
The most powerful way to increase your audience size and get hundreds of marketing qualified leads in one day. Even if no one has ever heard of you before
How to get promotion partners, even if you think your current audience size isn’t big enough for them
How to know exactly which articles you should put paid clicks behind because the ROI is a sure bet
How to start out with a small budget, and turn it into a larger more lucrative budget
How to get the CEOs of industry-leading companies, even big VC’s, to like and share your content
The exact process I used to produce one of Noah Kagan’s highest shared articles of all time for OkDork
10 promotion tactics that DID NOT work out, so you won’t waste your time on them
How I drove 50,778 clicks to one blog post on Sumo with just 1 hour of work
Plus, you’ll get my instant delegation kit…
You don’t want to be doing all the grunt work.


Inside you’re going to get…

The Content Promotion Experiments Worksheet I use to try out, score, and select new promotion tactics (filled with experiment details I already tried)
ONE simple spreadsheet to plan, manage, and track ALL your content
How to use the Pro-active Metrics Tracking Worksheet so your team knows exactly what to do each week
Exclusive access to my live file of successful content swipes. (the best content marketing pieces I’ve ever written or seen are all here!)
The Content Promotion Checklist I use every time I want people in my industry to talk about what I’ve published (with step-by-step instructions for every item, so you can outsource it)
My top 10 tools for content research, writing, editing, upgrades, and promotions. Plus info on what exactly I use them for, and how.
And more…
How Much Does It Cost To Buy Content Marketing Masters Today?
I considered licensing.

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